5 Things
Five Keys for Creative Fundraising in Student Ministries
Published
6 months agoon
Every student should have an opportunity to encounter Jesus beyond the walls of a church. Most students further their relationship with Christ at special events like church camps or mission trips. But the reality of these intentional events is that they cost money, and sometimes a lot of money, for our students. Money should never be the reason a student doesn’t get to experience Jesus in a new way. Fundraising can be daunting for a youth pastor, but it doesn’t have to be! We have found that there are some consistent keys to make fundraising enjoyable, successful, and a blessing to the community.
- Diversify your fundraising sources.
Sometimes it is difficult to fundraise because it feels like we are asking the same people repeatedly to donate. When planning which types of fundraisers you’re going to do each year, make sure the fundraisers draw from various sources and audiences.
- Have a fundraiser that focuses on church engagement, allowing church members to bless the youth (e.g. Dessert Auction, Work Project, Bingo Night).
- Have a fundraiser that draws from the local community. These might offer a service that people in your community need or enjoy (e.g. Car Wash, Flower Basket Sales, Corn Hole Tournament, Restaurant Coupons).
- Have a fundraiser that draws from parents. They are going to have to pay for a portion of the event cost, so you might as well offer something to them in exchange for their investment
.(e.g. Dunk Tank to dunk students or youth leaders, Date Night with babysitting at the church).
- Lastly, have a fundraiser that casts a wide net and engages high numbers of people. You never know who will want to support you or who will want to help you network (e.g. Call/Text-A-Thon).
- Make fundraisers fun for students!
The worst thing ever is when leaders or parents are doing all the work to fundraise for their students. When we make fundraisers fun, students will want to show up and do the work. Here are two of our favorites as examples:
- Wing-A-thon: We have a local chicken shack that makes incredible wings, and they allow us to come in and eat unlimited wings for an hour. Students must collect sponsors to pay them for each wing they can eat. There are “Wing Refs” that ensure students eat all the meat off the bone, there is trivia for spectators, and prizes are awarded based on most wings eaten, fewest wings eaten, spiciest basket finished, surprise competitor, etc. We even let family members eat on behalf of students to encourage everyone to participate (sponsors just need to know it is Dad eating the wings and not a 12-year-old).
- Dunk Tank Fundraiser: Every year at our summer baptism service, we spend a couple hundred bucks and rent a dunk tank. People can pay ten dollars for three chances to dunk the student of their choice, and at the end we do a bidding war for people to be able to dunk each of our staff pastors. You’d be surprised how high some of these bids can get!
- Utilize business sponsorships.
Business sponsorships are typically in larger amounts than contributions from individual donors, and they can serve multiple purposes. These funds can be used to make fundraiser events better by allowing you to purchase prizes, decor, or props. They can cover costs (like paying for everyone to eat unlimited wings so it doesn’t count against the student fundraising). They can go towards travel expenses to help drive down event costs. Any leftover funds can be offered to students who have a harder time fundraising. One perk of a church being a non–profit is we can provide businesses with tax donation forms for anything they give. Additionally, engaging these businesses fosters community partnership.
- Allow fundraisers to be outreach opportunities.
Fundraisers are wonderful opportunities to invite people into church environments. Encourage students to invite their friends and family to come support at fundraising events. Encourage leadership to attend fundraisers to socialize and build new relationships. Find ways to pray at the event, share testimonies, and model the gospel.
- Overpromote!
Utilize every platform you have in promoting your fundraisers. Make them a Facebook event, post them on your organization’s website, post social media stories that students and parents can share, create graphics for church announcements and printed fliers, send emails via your church database, and have fundraising nights where you sit down with your students to help them write and send out support letters. Lastly, never assume a student will fill their guardians in on what is going on. Always individually connect with parents and give them the information directly.
Fundraising does take work and intentionality, but it is so worth it. Instead of focusing on the money, keep the focus on Christ. He will provide in a perfect and timely manner. Philippians 4:19 says, “And my God will supply every need of yours according to his riches in glory in Christ Jesus” (NIV). Plan with intention, but have fun with your students, church, and community as you equip these students for an awesome opportunity to experience Jesus!
About the Author
Aaron and Christine McAndrews
Aaron and Christine McAndrews both grew up in Thurston, Oregon, and love the people there like family. They serve at Waypoint Community Church as youth pastors and volunteer with Young Life. Aaron attended Fuller Theological Seminary for his Master of Divinity, and Christine attended the University of Oregon for her Bachelor of Arts in education. Aaron serves as a US Army Chaplain for the Oregon National Guard, and Christine is an educator in a local elementary school. Both have a heart to serve the youth in their community.