Across The Nation
Teen Entrepreneur Shares Gospel Through Fashion Company
Frank Collins III was only seventeen when he had the idea to start a clothing company called “Project M.” Originally standing for “Project Millions,” referring to the millions of dollars he hoped to make, Frank later reconsidered his mission. “I felt like God wanted me to focus on souls instead of dollars.” Today, Project M is doing just that, as its mission statement reflects: “Reaching millions of souls through faith and fashion.”
Frank saw a gap in the market, noting that there weren’t many Christian streetwear brands for people his age. He wanted to create an eye-catching brand for a young audience that portrayed God and faith, products that would be attractive and intriguing to non-believers. He began designing hooded sweatshirts, T-shirts, and sweatpants with this goal in mind.
As the sole designer, Frank’s process is to sit down and ask God for ideas before creating new designs in an app. One of Project M’s most popular designs is the “Humble Yourself” hoody. Seeing too many Tik-Tok videos of people bragging about themselves and their belongings, Frank wanted to put out a different message. Based on 1 Peter 5:5-6, this design takes literally the instruction to “clothe yourselves with humility.” Other designs include bold statements like “He Lives in Me” and “Creation in Motion.”
“I want to teach business owners how to focus on the value they can provide people instead of just their financial reward.”
Frank’s first fashion drop in March of 2023 produced only one sale, but his latest, in August of the same year, has earned $10,000. Currently nineteen years old and working towards a degree in Business Administration, Frank continues to think about business differently. He would eventually love to launch a program teaching people how to make money God’s way. “I want to teach business owners how to focus on the value they can provide people instead of just their financial reward.” Frank hopes to create a business model that prioritizes eternal value over monetary value.
“Frank has been well-discipled at his church, Fresh Wind Community Church in Grosse Pointe Woods, Michigan. His lead pastor, Renita Collins, shared the following: “It is an honor to have a young man in our congregation who is pursuing his calling and sharing his faith uniquely. As an entrepreneur, he is concerned not only with financial success but also spiritual success in reaching the masses for Christ. I am proud to be his pastor and honored to be his mom!”
To learn more about Project M, visit the website at www.project-ms.com or follow on Instagram: project.ms.studios.
